Hira Mashkoor
I’m Hira, a Principal Product Design Director at Microsoft AI and Creative Director with over a decade of experience shaping product, brand, and visual systems.
I lead high-performing design teams across Microsoft AI that brings clarity and humanity to complex, AI-driven experiences. I care deeply about thoughtful design, accessibility, and storytelling, and I’m drawn to work that connects people, ideas, and technology in meaningful ways.
Principal Design Manager. Creative Director.
Photographer. Vibe Curator.
My values are the compass for how I lead and the bar I hold my own work to.
I put people first, I sweat the craft details other people skip past, I check my ego before my opinion, and I'd rather listen than be the loudest person in the room.
10 years
Designing Products
8 years
Leading Design Teams
References
“Hira is a delight to manage. She's diligent, talented, thoughtful, and eager to learn. She was instrumental in Calendly's most ambitious design project to date, a full rebrand, and worked tirelessly through some of its most challenging deliverables. I would hire her ten times over.”
“Hira is a creative visionary and so much more. She's an energy giver, a force of positivity and encouragement and the kind of leader that inspire teams to do their best work together. Hiring her into Microsoft was a no-brainer, and over the years I managed her, she continually surprised me with new superpowers and talents. She taught our team how to be more inclusive leaders and designers, rolled up her sleeves to make big visions come to life, and built a team that supported one another and grew in phenomenal ways. Anyone fortunate enough to have a Hira chapter in their career will never forget it. She's one of a kind.”
Annie Arnold
Director of Marketing & Design
“Hira was so fun to work with and a great thought partner. She's also an exceptional leader and a truly transformative manager. She leads a very talented group of designers. With Hira's vision, persuasive style, and instinct for user driven products that inspire delight... they are fundamentally transforming the design and brand experience for Search at Microsoft AI.”
Jake Cressman
Director of Design, Microsoft AI
Tyrus Collins VP of Marketing
My Journey
MICROSOFT AI
Principal Design Manager
2022-PRESENT
Core UX leadership across Bing and Copilot, driving AI-native search experiences, system coherence, and experience strategy at scale.
FLIP (MICROSOFT)
Creative + Art Director
2021-2022
Led brand and product experience transformation for Flip, focusing on inclusive storytelling, visual systems, and community-driven design.
CALENDLY
Lead Product + Brand Designer
2020-2021
Led brand and product design initiatives across Calendly’s rebrand and website redesign, shaping a cohesive visual system and customer experience across web, marketing, and product touchpoints.
FANNIE MAE
Senior UI/UX Designer
2027-2020
Led brand and product design efforts across Fannie Mae's customer experience team, shaping enterprise brand guidelines, research-informed product design, and scalable systems for photography, onboarding, and internal culture.